Life Luster Wellness
Life Luster Wellness needed a refined, calming digital presence to support private yoga, Pilates, meditation sessions, and curated wellness events. The goal was to create a fast, elegant WordPress website that reflects the brand’s grounded aesthetic while providing clear booking pathways, scalable service pages, and reliable performance across devices.
This project delivered a clean, conversion-focused site with reusable layouts, SEO-ready content structure, and post-launch performance tuning to ensure long-term stability and growth.
Project Overview
- Client: Melissa Diehl
- Role: Web Design & Development · UX Design · Performance Optimization
- Platform: Custom WordPress Website
- Status: Phase 1 Complete
What I Delivered — Phase 1
- Custom WordPress website tailored to a boutique wellness brand
- Brand-aligned visual system using soft gradients, warm neutrals, and natural tones
- Structured service pages for Yoga, Pilates, and Meditation offerings
- Private events page framework designed for future workshops and group sessions
- Mobile-first layout optimization for booking and contact flows
- SEO-friendly heading structure and internal linking foundations
- Performance tuning and cache-layer coordination to prevent CSS delivery issues
Results
- Polished, professional online presence aligned with the Life Luster brand
- Clear service pathways guiding users toward booking and inquiries
- Improved performance and stability after resolving cache-related CSS issues
- Scalable page structure supporting future events, services, and content growth
- Consistent UX across desktop and mobile devices
Phase 2 — Planned Enhancements
- Expanded event listings and workshops
- Additional content sections for training, certifications, and offerings
- Enhanced social sharing assets and Open Graph visuals
- Ongoing SEO content expansion and refinement
Ongoing Services
- Website maintenance and performance monitoring
- Content updates as services and events evolve
- Design and layout enhancements as the brand grows
Focus: Calm, conversion-focused design paired with reliable performance and scalable structure for a growing wellness brand.
Phase 1 established a stable, flexible WordPress foundation—allowing Life Luster to expand services and events without reworking the site’s structure or performance.